Regional brand even more advantages

Posted in Wrestling Forums by meishengchao at 04:15, Aug 29 2015

Which companies are now going to ask this sea of ??blue in the true sense of the success of the whole home, it is still a problem early. As the overall household items for business capital, management, equipment, manufacturing strength and so have higher requirements, therefore, tend to be big business, big brands are more likely to "pre-emptive" and then with a mature brand operation to seize the market gap. At least it seems, floors and doors seem to stray little on the raw material, however, it is far from custom home is more than a simple question of such production lines. pvc coated composite deckingAs opposed to "gets going on" extensive expansion, how to get down to good service, how infinitely close to consumer demand, perhaps more worthy enterprise thought. Regional brand was launched in the overall home advantage If there Which floor flooring companies admit that they are not in addition to other product lines, how many will feel some OUT; however, if there is anyone to say their floors, doors, wardrobes, cabinets flourishing, formidable, I am afraid is self-deception.

In fact, big companies to enter the domestic industry as a whole does not necessarily be able to play the previous brand of a single product, but rather a strong brand focused on many regional force in the local and achieved good results. In Mogan floor brand director Wu Xiangyong opinion, Hui Pradesh Cabinet is such a relative success story, "It's not only a kitchen cabinet, but to do custom integration of the whole house, including the wood finishes, wardrobes, furniture, etc., In the Hangzhou market has done very well. Of course, it can only serve to Hangzhou market, if far away, it is not enough service capacity. " "Because of the integration of more complex stuff, more products, intermediate problems of the more, the more they will require strong localized service, solutions to these problems requires a quick response, which is played for service radius restrictions. A standardized products, such as mobile phones or computers, to sell does not matter how far, but the overall home will not do.

" Breaking explore custom home service radius Whether it is a single product operations, or localization services, the overall layout of the home market, different companies have tried a different approach. Living at home floor CEO Liu Shuo really obviously aware of the importance of "service radius" of. October 12, living at home first custom home experience museum officially opened in Changsha. In foreign propaganda, living at home called "the industry's first cross-country floor flagship store." For the "first" means, Liu Shuo really think, because "the flooringlight weight outdoor floor tile industry is not generally focused on the integration of products, such as doors or closet it does today, it is possible to open a lot of wood in the country store or shop wardrobe. And we own model called 'brisk jogging', in every province will form a service radius of each flagship store is an operations center, is not only a retail store, or a design center, engineering center, training center. "And this store, Liu Shuo really national territory, there will be 12.