Rural Market Development

Posted in Wrestling Forums by meishengchao at 10:52, Aug 06 2015

At this stage, a second-tier market has gradually become saturated, the major challenge facing the flooring business channel sink, some flooring companies have begun to enter the rural market development, of course, understand the rural market is quite necessary. To create products suitable for rural development based on rural market Today on Chinese society, the rural economy has developed rapidly, consumption levels of rural people has increased, the stylish home also began to gradually accept the idea that this is the best time to enter the Outdoor Deck Boards, Outdoor Wood-Plastic Composite Decking Boardsrural market flooring business. Conducting effective market choice, we must aim at a target, select the overall economic level is higher, the logistics are more robust, floor strong brand reputation influence the rural market is the key to success. Although in recent years, government investment in rural infrastructure, the increasing pace of implementation of the urban-rural integration gradually accelerated, but still uneven rural development. Therefore, the development of rural market can not take full flowering of the way, or a waste of resources, outweigh the benefits.

It must be targeted to select a focus point or several points surprise development, the development side edge experience, get results and then step by step across the country. In recent years, the purchasing power in rural areas has been greatly improved, but not a strong purchasing power, and rural consumers with a high aesthetic upgrade, so the product into the rural market, one can let them buy from; the second is to give them a better understanding on heavyweight media; third is the store must be standardized. With these three points will win the trust of customers in rural areas, coupled with high-quality products and services at this point, we can establish a good working relationship, which also requires companies to give a lot of ad-supported rural stores. Strengthen consumer brand recognition for the floor In order to ensure the smooth implementation of the development of the rural market, pre must use the media to expand the momentum, so that dealers rural consumer brand awareness on the senses, through the work of post-market staff follow-up, you can let everyone from the outside into the depth of understanding of its brand.

On the basis of the original area manager responsibility system, aimed at the rural market, recruitment marketing staff, consisting of the development team, with a relatively long time for each one of the province's cities and counties in each town to fine development. Propaganda and development of double harvest results. Home platform flooring companies at the same time vigorously develop the rural market, also will intensify efforts to support township store, to better products, more attentive service, more influential brand, and striveEco friendly flooring material,healthy flooring no formaldehyde to successfully do business in the occupied countryside market model. Now, the Chinese flooring market is showing great vitality, especially in the rural market is the release of a huge market capacity, flooring companies want to win the rural market, you have to start from the actual market needs of farmers, in order to stimulate the huge market demand for space hidden and potential.