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Floor foreign brands flooding the market

Posted in Wrestling Forums by meishengchao at 02:14, Jul 31 2015


Now, with the development of the flooring industry matures, the flooring industry also into an era of brand competition, but in many flooring brands, many companies are "foreign names" to be named, it also allows many consumers misunderstand , the domestic brands mistaken for imported brands. Then, as a native of Chinese flooring brand, why prefer foreign members? Industry insiders why Chinese flooring brand like to use foreign names,1 x 4 tongue and groove treated lumber as well as foreign consumers of Chinese flooring brand name is what attitude. "In fact, the Chinese brand name with a foreign phenomenon, today's Chinese society in all walks of life there are widespread, has put foreign names are used indiscriminately, can not afford a foreign name like no grade product." Insiders said that although the This phenomenon of abuse of foreign businesses which were already flooded.

But look at the reasons which on the one hand, or that the Chinese people for their country's products is not assured, and indeed there are many deficiencies and problems. In addition, foreigners do things as well as for product quality strict safeguards in the hearts of Chinese people left a very good impression, it also requires Chinese enterprises to learn. Businesses just use a good impression of foreign products for consumers this psychological, take a foreign name deliberately mislead consumers, so that consumers may think their brand is foreign goods. In fact, just wearing a suit and a tie playing, bones or "Made in china". Most consumers do not have professional product knowledge, one through advertising awareness, the second is based on the first instinct, and give consumers a first intuition is the brand name. Alone flooring industry, it is a variety of foreign names everywhere. Flooring business for themselves from a "foreign name" benefits of doing so are able to rely on the name to raise their social status, take a foreign name, product value is generally on the double, and consumers know the truth, often also ready for such "foreign brand "buy.

In fact, they spend heavily to just a "foreign label." It should be noted that local businesses get together "hang foreign head" is based on its market, local flooring product quality problems frequently lead to loss of consumer confidence in local products instead keen pursuit of foreign brands, local companies for product safety a foreign name, given the identity of foreign products, can increase consumer acceptanceplastic covering wood deck of the product.Target precision of, international image, brand rejuvenation, terminal refined, domestic flooring industry is trying to make China's national flooring brand awareness and acceptance of the world.

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